April 22, 2020 CRM, Customer Relationship Management By George Fahouris

5 Tips for Successfully Implementing a CRM System

A Customer Relationship Management (CRM) system is an incredible way to organize all of your customer data in one place, helping your company develop a customer-centric business philosophy. A CRM drastically improves the customer experience by personalizing your engagements with clients, building loyal fans of your brand, and transforming how your company organizes and automates […]

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October 1, 2019 Customer Experience By George Fahouris

Why Customer Experience is Important

For decades, the relationship between consumers and brands did not change much. Consumers were loyal to brands they liked and trusted, sticking with established brands through thick and thin. Even if a consumer was interested in switching to a new competitor, there was an alarming lack of documented reasons or evidence to prompt a switch. […]

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Customer Experience, Customer Reviews By George Fahouris

How Customer Experience Can Affect Customer Reviews

Online reputation reviews have to be a part of every brand’s marketing strategy. Customer reviews are an outstanding way to gain new customers, especially as the digitization of business has made accessing an endless supply of reviews possible with the click of a button. Convincing customers to take time out of their busy day to […]

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September 30, 2019 CRM, Customer Experience, Customer Relationship Management By George Fahouris

Do I need a CRM?

In the digital age of sales, marketing, and customer service, information is oftentimes the key to success. Having easy access to comprehensive data and information about your customers and potential leads is an absolutely vital component to remaining competitive. It is this unquenchable thirst for data that makes a centralized Customer Relationship Management (CRM) system […]

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September 24, 2019 Conversion Factors, Customer Reviews By George Fahouris

Top 6 Trust Factors That Help Conversions

In order for any business to succeed, they need to first earn the customer’s trust. If a potential customer stumbles upon your website, the last thing you want is for them to feel as if the site and your business is not reliable or trustworthy. However, it can be difficult to build that kind of […]

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July 24, 2019 Local Search, Local SEO, SEO, Water Damage Restoration By George Fahouris

Top 5 Local SEO Tips for Water Damage Restoration Companies

In this article we will discuss the top 5 tips to help any water damage restoration company to rank locally. Create local optimized content and pages Convert visitors with trust factors  Optimize your Google My Business listing Encourage reviews & testimonials Maintain consistent name, address, and phone number (NAP) Introduction Water damage restoration is one […]

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December 31, 2018 Local Search, Local SEO, SEO By Diana Contreras

5 Key Focuses of A Successful Local SEO Strategy

There are 5 key focuses of a successful local SEO strategy that your brand should use as its foundation. It’s both iterative and part of an integrated marketing strategy.

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